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Wednesday, December 21, 2011

The Non-Future of Advertising (by @baekdal) #analysis

The Non-Future of Advertising (by @baekdal) #analysis: "ongoing discussion about the future of advertising. On one hand we have print advertising, which is in decline - in some places drastically. Many newspaper executives apparently believe the "worst is over" and that while it will continue to decline for 2-3 more years, it will eventually stabilize.

It won't...

Then we have online advertising, which is increasing. This sounds very good, but it isn't."

'via Blog this'

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