RSS Feed Pros and Cons: "6. Alternate Communication Channel
RSS provides you with an alternate communication channel for your business. And the more channels you provide, the more opportunities you have to connect with your customers and potential customers.
7. Expands Audience Through Syndication
The very nature of RSS is that it is designed specifically for syndication (i.e. publication by others). And wide-spread syndication can expand a company's reach and strengthen the company brand."
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